1. Provide a diagram of the anatomy of typography
2. Distinguish the difference between a serif typeface and san serif typeface
- Serif Typeface has decorative serifs at the end of each stroke
- San Serif Typeface does not have the decorative serifs at the end of the strokes
3. Identify a specific typeface that should be used for print versus one that should be used for the monitor
- Print - Serif Typeface
- Monitor - San Serif Typeface
4. Explain why Johannes Gutenberg and the printing press were important to today’s society
5. Identify which resolution you would use for web and which you would use for print
- Web - 72 ppi
- Print - 300 ppi
6. Identify which file extensions relate to which software programs (.psd, .ai, .png, etc.)
- .png screenshot
- .psd photoshop
- .ai illustrator
7. Explain how you create a screenshot on a mac
- Click Command Shift 4 (at the same time)
8. Identify the type of file that is created from a screenshot
- .png
9. List and provide examples of the elements and principles of design
- Line
- Shape
- Texture
- Color
- Proportion
- Pattern
- Repetition
- Contrast
- Proximity
- Balance
10. Explain the concept behind a critique
11. Identify the essentials needed in a critique (process and outcome)
12. Identify / match critical tools and keyboard shortcuts from the following software programs:
a. Photoshop
b. Illustrator
c. InDesign
Photoshop
- V Move
- M Marquee tools
- L Lasso tools
- W Quick Selection, Magic Wand
- C Crop and Slice Tools
- I Eyedropper, Color Sampler, Ruler, Note, Count
- J Spot Healing Brush, Healing Brush, Patch, Red Eye
- B Brush, Pencil, Color Replacement, Mixer Brush
- S Clone Stamp, Pattern Stamp
- Y History Brush, Art History Brush
- E Eraser tools
- G Gradient, Paint Bucket
- O Dodge, Burn, Sponge
- P Pen tools
- T Type tools
- A Path Selection, Direct Selection
- U Rectangle, Rounded Rectangle, Ellipse, Polygon, Line, Custom Shape
- K 3D Tools
- N 3D Camera Tools
- H Hand
- R Rotate
- Z Zoom
- D Default colors
- X Switch Foreground and Background colors
- Q Quick Mask Mode
Illustrator
- V Selection
- A Direct Selection
- Y Magic Wand
- Q Lasso
- P Pen
- + Add Anchor point
- - Delete Anchor point
- Shift - C Anchor Point
- Shift - ` Curvature
- T Type
- Shift - T Touch Type
- \ Line Segment
- M Rectangle
- L Ellipse
- B Paintbrush
- Shift - B Blob Brush
- N Pencil
- Shift - E Eraser
- C Scissors
- R Rotate
- O Reflect
- S Scale
- Shift - W Width
- Shift - R Warp
- E Free Transform
- Shift - M Shape Builder
- K Live Paint Bucket
- Shift - L Live Paint Selection
- Shift - P Perspective Grid
- Shift - V Perspective Selection
- U Mesh
- G Gradient
- I Eyedropper
- W Blend
- Shift - S Symbol Sprayer
- J Column Graph
- Shift - O Artboard
- Shift - K Slice
- H Hand
- Z Zoom
- X Toggle between Fill & Stroke
- Shift - X Swap Fill & Stroke
- D Default Fill & Stroke (white fill/black stroke)
- < Fill or Stroke w/Color
- > Fill or Stroke w/Gradient
- / Fill or Stroke w/None
- Shift - D Cycle through Drawing Modes
- F Cycle through Screen Modes
InDesign
- Bold Cmd - Shift - B
- Italic Cmd - Shift - I
- Normal Cmd - Shift - Y
- All Caps Cmd - Shift - K
- Edit Style Sheet without Applying it Cmd - Option - Shift - Double click style
- Redefine a Paragraph Style With style selected Cmd - Option - Shift - R
- Redefine a Character Style With style selected Cmd - Option - Shift - C
- Fit Content Proportionally Cmd - Option - Shift - E
- Fill Frame Proportionally Cmd - Option - Shift - C
- Center Content Cmd - Shift - E
- Fit Frame to Content Cmd - Option - C
- Leave text frame and switch to Selection tool Esc
- Select from cursor to beginning or end of line Shift - Home or Shift - End
- Select from cursor to end of story Cmd - Shift - End
- Select from cursor to beginning of story Cmd - Shift - Home
- Select whole word Double-click
- Select line Cmd - Shift - \ (or Triple-click)
- Select one word to the left/right Cmd - Shift - Left/Right arrow
13. Identify which tools would work best in specific situations (reflect on your projects created this year)
14. Identify at least 5 careers in graphic communications
- Creative Director
- Art Production Manager
- Multimedia Developer
- Logo Designer
- Interface Designer
15. Explain how a grid system is used in layout
16. Explain what a “thumbnail” is as it pertains to art
17. Explain what a tutorial is used for in the design process
18. Explain why a design would select one color over another (color theory)
19. Identify different ways to show off your work in a portfolio
20. Identify what pieces would fit into a “stationery set”
21. Explain the concept behind color separation as it pertains to screen printing
22. Identify 5 key graphic designers in American history
- Milton Glaser
- Stefan Sagmeister
- David Carson
- Neville Brody
- Paula Scher
24. Identify one famous international designer in history
- Milton Glaser
25. Identify complementary colors in a color wheel
- red & green, yellow & violet, blue & orange
- red & cyan, green & magenta, blue & yellow (computer)